Datalyst Blog
Don't Feed the Machines by Sharing Sensitive Data with Public AI
Did you know that the world’s most powerful supercomputer, Frontier, can perform over a quintillion calculations per second? That's a 1 with 18 zeros after it! This incredible power is what fuels the AI tools we're all starting to use.
However, as the old saying goes, "with great power comes great responsibility." While AI can be a game-changer for businesses, it also opens up a new can of worms when it comes to data security. Many businesses are unknowingly putting their most sensitive information at risk by using public AI models.
What’s the Big Deal with Public AI?
It’s tempting to use free, public AI tools to help with everyday business tasks. From drafting emails to writing code, these tools can be a huge time-saver.
Here's the catch: when you input your data into a public AI model, you’re essentially handing it over to the company that created it. That data can be used to train the AI and may even be reviewed by human reviewers.
It’s like whispering your company’s deepest secrets in a crowded room…you never know who’s listening.
The Risky Business of AI Data Exposure
- Data Privacy Nightmares: Imagine your company's financial records, customer lists, or proprietary product information being used to train a public AI model. This is a real risk. Once your data is out there, you have no control over how it's used or who sees it.
- Intellectual Property Exposure: Your unique business strategies, marketing plans, and trade secrets are what give you a competitive edge. Sharing this information with a public AI is like giving away your secret sauce for free.
- Cybersecurity Concerns: Public AI models can be a goldmine for cybercriminals. They can use the data they collect to launch sophisticated phishing attacks, create convincing fake identities, and even develop new types of malware.
How to Protect Your Business
The good news is that you don't have to be a sitting duck. There are steps you can take to protect your business while still taking advantage of the benefits of AI. For instance:
If you wouldn't post it publicly, don't put it in an AI tool. This is the golden rule. Treat any information you share with a public AI as if you're also going to be wearing it around on a t-shirt. If it would cause a problem or put some personal information at risk, don’t share it with an AI.
As with most things, it’s better to trust the professionals. Unfortunately, not all AI tools are created equal, so not all are worth your trust. Seek out enterprise-grade options with robust security and airtight data privacy policies.
Make sure your team is trained. Your employees are critical to your success, including when it comes to your security. Educate them about the risks of public AI and establish guidelines for them to follow.
Verify, verify, verify. AI is not infallible by any stretch. Whenever you use it, take the time to double-check the information it provides.
We Can Be Your Partner in the AI Age
At Datalyst, we get it. The world of AI can be confusing and even scary. That's why we're here to help.
Our team of knowledgeable, professional technicians can help you navigate the complexities of AI and develop a comprehensive security strategy tailored to your business' unique needs. With our fast, reliable response times and our commitment to serving businesses throughout Southern New England, you can rest assured that your data is in good hands.
Ready to take the first step towards a more secure future? Sign up for a free IT consultation today and let us show you how we can help you harness the power of AI without putting your business at risk.
Sign up for a free IT consultation or call us at (774) 213-9701.
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